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Hugo

On websites that I tend to create, I always try to utilise Structured Data (Schema) as much as possible. This invisible for ordinary visitor data is served in the background and is used by search engines and other websites for better positioning of your content.

On YummyRecipes.uk I have already widely implemented Schema for Recipes but would like to do some more.

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Just today, on the 23rd of July Yummy Recipes UK is celebrating the third month from the lunch of the website. We (me, from the development side, and my friend, from the content) didn’t see what was coming.

At the lunch the ambitions were high, but also reality brings us down a bit, as we saw plenty of cooking websites around that we will need to compete with.

During the first two months social media, mainly Facebook, dominates in popularity. Over 1000 people on average viewed each recipe that we shared, whereas our website got only a portion of visits.

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Are you advertising for job positions on your website?

Trying to hire somebody is a bit difficult these days in some industries, especially when companies looking carefully at their budgets, everything is getting more expensive so is salary expectations higher than usual.

When the good places to advertise a job vacancy are plenty around if the company decided to put it on the website, it’s worth using the power of Google and getting this offer working for the company (it will not find itself without the right approach).

If you looked through Google for job offers you may see that some offers are displayed directly in search results (Jobs section) and they are not paid advertising (at least not most of them). Most of them are pulled from other sites.

The good thing is, that you can add your job vacancy to Google for free as well, you just need to inform the search engine the right way.

The right way to do that is with JobPosting Schema.

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Designing a website is not a thing that I am doing for a living. My day job is giving me the security needed, and everything else is a development of myself – to see what I can do and extend my skills. If at some point these “little” skills can change into something bigger, that’s great.

See my LinkedIn profile if you want to get in touch.

When I made websites, I discover new ways of doing the same things – improvement. I am not doing things (writing websites) in the same way, that’s the main thing. A new website is a new approach. I am reusing well-working elements, but still, it’s like making everything from scratch, and I like it.

With every new creation, I discovered ways how to improve projects that I have already live, and with this one there was no exception.

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